Much to my dismay, I was doing some research last night and discovered quite a few competitors that I formerly didn't know I had. I guess that comes with the territory... Now the idea is to work even harder to make my business more appealing than the competitor!
I've been tossing around a bunch of marketing ideas, including a listing on The Knot, have found that reaching customers might be a lot harder than I thought. I also started a marketing plan that has forced me to look at a few aspects of my business that I didn't even know were there! E.g. direct and indirect costs?? So I have to plan out my marketing strategies? Who knew...?
On the bright side, I'm making the final revisions on my logo, and I think it looks AWESOME. I'm so excited to see it in action!
No comments:
Post a Comment